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Twitter as a PR Tool

Author
Joanne Sweeney
Published
Thu 26 May 2022
Episode Link
https://public-sector-marketing.captivate.fm/episode/twitter-as-a-pr-tool

Twitter has been dominating the social media headlines this month, not least because it’s going to be taken over by the richest man in the world!

Twitter is a powerful PR war room platform and crises are won and lost there.

In today’s show I’m exploring the role of Twitter for your PR strategy and as a former journalist this is a specialist topic for me.

Coming up in this episode:

  • Let’s talk about the Twitter Takeover by Elon Musk
  • What is Twitter influence?
  • How can Twitter support your PR efforts?
  • I speak to Inspector Antoinette Cunningham, General Secretary of the Association of Garda Sergeants and Inspectors about the role of Twitter in her position as head of an representative organisation

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Feedback

Don’t forget to get in touch with your questions. I love hearing from my listeners, don’t be a social media stranger. Tweet me at: @JSTweetsDigital

If you would like to be a guest on the show, please get in touch. Email Joanne at [email protected]

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The Public Sector Marketing Show is a weekly podcast dedicated to digital marketing and social media insights for government and public sector pros hosted by Joanne Sweeney, founder of the Public Sector Marketing Institute.

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