259: Stop Chasing Coaching Clients with 3 Powerful Shifts

Two years into coaching, I was commiserating with another new coach. Most of our clients only invested in 3 months of coaching. That meant we were in a constant state of chasing clients.

We were clueless about how to find more coaching clients. All the low hanging fruit had been picked — colleagues, friends, and friends of friends. You too?

I’d had a sample coaching session with them all, which was part of the problem. Those who enrolled didn’t perceive the long-term value of coaching. 

I still hear coaches say:

Where are the clients who get the value of coaching enough to invest in it?

Chasing coaching clients instead of attracting them has to do with:

1.     What you’re selling.

2.     How you’re selling.

3.     How you think about what you’re selling. 

Let’s dig into this ...

I'd love to hear from you. Stay inspired and make things happen! - Rhonda Hess, Prosperous Coach

• Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
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