From Drought to Doorstep – The Our Cow Story

In this inspiring Proper True Yarn episode, we sit down with Dave from Our Cow, Australia’s largest online meat company. From battling drought and debt on his first farm to building a nationwide network of farmers, Dave shares the highs and lows of turning a small Facebook beef venture into a multi-million-dollar operation. He reveals how COVID panic-buying sent orders skyrocketing 1,600% in a month, the hustle of knocking on farmers’ doors for cattle, and the game-changing move into meat subscriptions. This is a story of grit, resilience, and how a fight to survive became a lifeline for over 150 Aussie farmers.

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