1. EachPod

Marketing for Photographers: Build a Brand That Books with Sandra Coan

Author
Professional Photographers of America
Published
Tue 20 May 2025
Episode Link
https://professionalphotographer.captivate.fm/episode/marketing-for-photographers-build-a-brand-that-books-with-sandra-coan

📸 Struggling to stand out in a saturated photography market? Learn how to attract ideal clients, boost visibility, and build a sustainable business—all without relying on social media!

In this episode, host Pat Miller sits down with Sandra Coan—award-winning portrait photographer, educator, and business mentor—to reveal high-converting photography marketing strategies that elevate your brand and drive real bookings.

🎯 From blogging for SEO to email marketing for photographers, Sandra shares the exact steps she uses to stay fully booked while staying true to her creative voice. Say goodbye to trend-chasing and hello to a timeless, profitable photography brand.

💡 You’ll Learn:

How to market your photography business without being a slave to Instagram

The secret behind Sandra’s evergreen client booking strategy

Why authenticity + SEO = long-term business success

How to use content marketing to boost search rankings

Email lists vs. social media: which actually converts?

🔥 Whether you're a portrait, wedding, or freelance photographer, this episode is packed with marketing gold. If you're ready to turn your unique style into a client magnet, hit play now!

#photographybusiness #photographymarketing #photography #photographytips #portraitphotography

Episode Highlights 🎤💡:

(10:26) - Market Two Ways

(17:56) - Work & Words

(22:49) - Amplify Organic Marketing

Connect with Pat Miller ⬇

LinkedIn | Website

Connect with Sandra Coan ⬇

LinkedIn | Website | Instagram

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