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#33 Phillip Haid - Public Inc. : Putting Social Impact First is No Longer Optional

Author
Eli Harrell
Published
Wed 29 Jun 2022
Episode Link
None

In this episode of Products With Purpose, Eli spoke with Phillip Haid, CEO of Public Inc.

Public Inc. is a full-service social impact marketing agency and accelerator that is offering a two-fold business model to its clients. PUBLIC Agency, where they create cause strategies and campaigns (branding, corporate sponsorship, fundraising, public education, advocacy, and volunteer engagement) for companies and charities, and PUBLIC Accelerator, where they create their own social businesses and initiatives to generate social impact.

Phillip aims to disrupt the way companies think about doing “good” and to prove that social and environmental impact is a key business driver to achieve a profit with purpose.

Some of the highlights from this episode:

  • A quick history of the social-environmental impact movement in business
  • Building culture around just a few core values
  • How clarity of values allows us to lean into difficult issues when we want to lean out
  • Stakeholder vs. shareholder capitalism
  • How “coopetition” allows companies to put the greater good ahead of themselves

-Relevant Links-

-Episode’s Reading Recommendation-

Tomorrow’s Capitalist by Allan Murray

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