This holiday season we’re reviving some of our best episodes from 2024! In this episode, Matthew interviews Liz Lathan, co-founder and CMO of The Community Factory.
Join them as they discuss:
- The Community as a Service (CaaS) model and its impact on business events
- Strategies for integrating content delivery with community building
- The evolution of keynote presentations in modern events
- The Return on Emotion (ROE) framework
Liz Lathan brings over two decades of experience in event marketing and community building, offering valuable insights for both seasoned professionals and newcomers to the industry. She shares practical advice for creating events that foster authentic human connections while maintaining business objectives.
Production Value Matters: The Business Event Podcast is handcrafted by our friends over at:
fame.soPrevious guests include: Nick Borelli of Zenus Inc, Jonathan Kazarian of Accelevents, Mahoganey Jones of Event Specialists Inc, Sarah James of Live Nation, Kim Washington of NBA, Jacob Zucker of Morgan Stanley, Carrie Davenport of Altria and Catherine Chaulet of Global DMC Partners
Check out our three most downloaded episodes:
For additional resources for #eventprofs visit www.productionvaluematters.com
Check out our 3 most downloaded episodes:
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