The Product Game Plan is a podcast for enterprise product managers. It’s about how to incorporate soft skill methods and data-forming activities into your existing professional operating model, so that you have consistent stakeholder alignment, and confident, informed decisions that render favorable outcomes.
Join Heather J Smith each week, to learn valuable insights including how to gather customer insights to build or evolve your product , so that you solve your customer’s problems, why relationships matter for getting anything done, and what to pitch to secure product funding so that your customers have what they need to run their businesses.
You can expect workshop-style episodes and interviews with experts to help you have prolific business results.
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Securing funding for your product isn't just about having a great idea. It's about telling a compelling story that resonates with stakeholders and decision-makers.
As product managers, we often get ca…
As product managers, we often focus on the technical aspects of our role, but it's the soft skills that can make or break our success. In this episode of Product Game Plan, I share a recent experienc…
In this episode of the Product Game Plan, I share insights from my recent European event that highlight the importance of maintaining strong relationships with customers and partners. We'll explore h…
Building strong customer relationships is the cornerstone of any successful product strategy. As product managers, we often focus on features and functionality, but the real magic happens when we con…
Before I ever book a meeting with my management to ask for funding, lay out a strategy for my product's needs, or ask for sponsorship, I make sure what I'm asking for is grounded in reality.
Therefor…
As December comes to a close, I like to revisit my year. From a fiscal year perspective, I review the goals of my mid-year in-flight programs.
This conversation delves into the methodology of conducting Product Insight Sprints, emphasizing the importance of user feedback in product development. I outline the process from planning and prepar…
Landing programs and messaging are super important, so you want to translate them in a way that will engage folks. Engagement is number one. With it, you will be able to move very quickly. Key to you…
I recommend going into each interview with a mindset of accurately knowing what your users experience. When you ask 'why' questions amongst the scenarios a user shares with you, you will begin to pee…
Commitment to your professional evolution by developing a powerful operating model requires intent. How you change the interactions with your internal and external stakeholders influences the consist…
What does experience mean for users, employees, leaders, and companies? Some companies are beginning to think about the interconnectedness of business, users, and communities. What does that mean and…
Andy Hagerman and Heather talk about how powerful the business and user outcomes are when co-creation and co-design are implemented into an organization. You can expect to learn how important debrief…
Lack of stakeholder alignment and commitment are the 1 and 2 reasons why programs delay, break down before reaching the desired achievements, or fail altogether.
Your internal stakeholders can assist …
This episode is about building customer trust and knowing what information you should collect so that your customers feel that you understand them well when you meet with them for specific results
Doi…
I'll dissect what you can do now to begin forming a profile of your product. Including where to gather indirect and direct information about what your users think of your product, and why both perspe…
Welcome to The Product Game Plan – a podcast for enterprise product managers. You’ll learn how adopting soft skill methods can expand your existing professional operating model. In order to have a co…