Three Simple Ways to Get More Clients as a New Birth Worker

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Are you a new doula, lactation consultant, antenatal educator, or birth worker feeling stuck when it comes to getting clients? Or maybe you’ve been in business for a while but bookings have slowed right down — and you're wondering what you're doing wrong.

In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, Niamh Cassidy — IBCLC, antenatal educator, and business coach for birth workers — shares the three most important actions you can take today to start building momentum and growing your client base. These are practical, low-barrier strategies that don’t require a big budget, a slick website or thousands of followers.

You'll learn:

• Why networking (without the ick!) is your secret superpower
• How to use your existing connections to spark referrals
• Simple tips to help you show up consistently on social media without getting stuck in perfectionism
• What kind of content actually helps build trust and attracts your ideal clients
• The real reason most birth workers get stuck — and how to avoid that trap

Whether you’re brand new or trying to revive a quiet season in your business, this episode is full of gentle but effective encouragement to help you get visible and stay in motion.

 🎧 Download The Birth Workers Business Mindset Toolkit — a free resource with affirmations, guided visualisations, and a supportive guide to help you shift your mindset and grow a sustainable, aligned business.
✨ Perfect for doulas, IBCLCs, antenatal educators and all birthworkers ready to feel more confident, abundant and grounded in their work. 

The Birth Worker’s Easy Content Plan — is a free resource I created for birth workers like you who want to grow their business without the faff of wondering what to post, getting stuck staring at a blank screen, or spending hours on content that leads nowhere. Get it here