The Importance of Consistency for Birth & Postnatal Workers

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In this episode, we will explore the importance of consistency in building the "know, like, and trust" factor with potential clients, especially in the context of serving pregnant and postnatal families. We discuss how entrepreneurs in this space have a shorter lead time to build a client base and need to establish trust quickly with potential clients. We will also learn why the "know, like, and trust" factor is crucial and how it helps us secure clients beyond relying on chance. The episode explains the challenges of building a relationship with potential clients and how to overcome them. We share practical tips on how to build trust quickly, such as posting regularly on social media and showing our authentic selves. Tune in to discover how consistency can be the game-changer for entrepreneurs serving pregnant and postnatal families and the key to a consistent income.

 🎧 Download The Birth Workers Business Mindset Toolkit — a free resource with affirmations, guided visualisations, and a supportive guide to help you shift your mindset and grow a sustainable, aligned business.
✨ Perfect for doulas, IBCLCs, antenatal educators and all birthworkers ready to feel more confident, abundant and grounded in their work. 

The Birth Worker’s Easy Content Plan — is a free resource I created for birth workers like you who want to grow their business without the faff of wondering what to post, getting stuck staring at a blank screen, or spending hours on content that leads nowhere. Get it here