The History of Agencies, Authority Marketing, and Overused Words with AMI’s Drew McLellan
- Author
- Steve Pockross
- Published
- Wed 23 Sep 2020
- Episode Link
- None
#028: Steve and Drew cover why agencies are responsible for soap operas, how to establish authority as an agency, and what a cornerstone content strategy looks like. Drew also lets us know it's time to stop saying "unprecedented."
