Christmas as a PR hook

In this podcast, Fiona will talk about how to use the season of Christmas and all associated festivities as a ‘PR hook’ to attract the media, to proactively engage with them and to reference it across social media and blogs. It talks about how for some businesses Christmas begins in June & July to make the most of the ‘buying’ vibe which takes place in December. This podcast could help you think differently about Christmas in your business or organisation next year. 

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