Concerts are all about the music, the energy, and the experience. But what about everything that makes the show possible? From tour buses to massive stage setups, there’s an entire unseen world behind live events.
In this episode, Kim and Drew explore how concerts are powered in ways most people never notice. From engines moving artists and equipment to generators keeping the lights and sound alive, they uncover the surprising role Cummins plays in making unforgettable experiences happen.
In this episode, you’ll learn:
Additional Resources
Dive into the conversation:
(00:31) Imagining the concert experience
(01:02) Introductions
(01:11) Drew’s transition from news to Cummins
(02:10) Cummins' role in making concerts happen
(03:31) Cummins engines in tour buses and trucks
(05:19) Power behind landmarks and venues
(06:07) Tailgating and brand loyalty for Cummins
(07:45) Cummins engines' reliability and longevity
(09:00) Concert experiences and power outages
(10:16) The impact of Cummins on nationwide infrastructure
(11:29) Takeaways