30. SIX Reasons Your Business NEEDS a Podcast

The best way to optimize your time and effectively market your business is to start a podcast. Does that sound counterintuitive? "But I thought maintaining a consistent podcast takes a TON of time..." you might say. It can... but it doesn't have to. And we would argue that it shouldn't. The amount of content that can be produced out of a 30-45 minute podcast episode is astounding and we're going to tell you all about it in this week's episode. That's the value of starting a podcast as a business owner.

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00:44 Why Your Business Needs a Podcast
01:37 Understanding Business Podcasts
03:11 Benefits of Starting a Podcast for Your Business
06:36 Streamlining Content Creation with Podcasts
08:31 Optimizing Your Time with Podcasting
09:45 Outsourcing Your Weaknesses and Building a Podcast Team
10:27 The Impact of Podcasting on Your Business

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

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