PWH 14. 8 Headline Strategies to Create Click-Worthy Titles & Boost Downloads

Author: Podcast With Her
Published: Mon 07 Apr 2025
Episode Link: None

What if your next episode title could double your downloads—without changing the content?
Listeners scroll past great podcasts every day, not because the content isn’t gold, but because the title doesn’t grab them.

In this week’s episode, Lexi dives into the copywriting secrets of showstopping episode titles, including:

🔥 8 proven headline types that get clicks (with TED Talk examples!)
🧠 The 4 “U”s to test your title before hitting publish
✍️ A copywriter’s proven process for creating titles that sell your message
💡 Mindset shifts to help you stop fearing “sales” and start using your voice strategically

If you’ve ever stared at a blank title field thinking, “How do I sum this up?”—this episode gives you the exact blueprint (and mindset) you need.

Resources Mentioned

📘 Strategic Copywriting by Ed Applegate
🎧 The Copywriter’s Handbook by Robert W. Bly
🔗 TED Talks Daily Podcast (title examples)

Take Action

📌 Try writing 6–8 title options for your next episode
📌 Use the 4 U’s test: Is it Urgent, Unique, Ultra-Specific, and Useful?
📌 Need feedback? Post a poll on Instagram or ask your audience directly!

Let’s Stay Connected!

Got questions or want help writing titles that pop?

Book a consultation session to get your podcasting questions answered!

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Podcast Inspo:

Financial Feminist by Tori Dunlap

All In with Allie

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Planned Parenthood