Podcast – White Hat Crew
Daily podcast of the day's blog post. Episodes typically run 3 to 6 minutes, and focus on one aspect of internet marketing, SEO, blogging, affiliate marketing, etc. Ethics are a priority here -- not an afterthought or inconvenience.
- Update frequency
- every day
- Average duration
- 6 minutes
- Episodes
- 10
- Years Active
- 2011
Interview: Ryan Healy on Copywriting
If you're interested in getting into the copywriting business, today's interview is for you. Copywriter Ryan Healy recently took time out of his schedule to share his insights and experience on topic…
00:15:12 |
Tue 01 Feb 2011
What Does “Know, Like and Trust” Mean to Affiliates?
You've heard it before: "customers buy from people they know, like and trust. So let your personality shine."
That's fine if you've got a product to sell, but what if you make your living as an affi…
00:02:01 |
Wed 12 Jan 2011
Announcing the White Hat Crew Inner Circle
I'm a little late posting today, because I've been putting the finishing touches on something new: the White Hat Crew Inner Circle. I'd been thinking of doing something like this for a while, and my …
00:02:05 |
Wed 12 Jan 2011
My Kindle 3 (Wi-Fi) Experience
My wife and I had been thinking for a while of getting Amazon Kindles, so when dad asked what we wanted for Christmas, we decided it was time. Let me share the good and bad of my experience so far.
…
00:07:03 |
Mon 10 Jan 2011
Interview: Terry Dean on Market Selection, Conversion, Coaching, and More
Last month, I interviewed marketing coach Terry Dean. I went in with 6 questions, expecting to come out with a nice little blog post. What I got was amazing. Terry gave the kind of in-depth answers t…
00:25:36 |
Fri 07 Jan 2011
Why You Need to Know "Irrelevant" Things About Your Target Market
To write persuasive sales copy, you need to know your target market. Obviously, you need to know how your product can help them. And it clearly helps to understand their deeper reasons for wanting th…
00:03:33 |
Thu 06 Jan 2011
For More Search Engine Traffic, Put This in Your Page Titles
Once upon a time, there was a chicken. This chicken loved to win. As luck would have it, the pigs on the farm where he lived sponsored competitions of all sorts every week. He competed fiercely, and …
00:03:13 |
Wed 05 Jan 2011
Benefits That Sell are Connected to Desperate Problems
My post yesterday riffed on one by Daniel Levis about how to probe deep and find product benefits connected to your customer's identity.
Today, Terry Dean posted an article about selling solutions t…
00:03:28 |
Tue 04 Jan 2011
How to Find Benefits That Sell Products
Copywriters will tell you that to sell a product, you need to talk about its benefits rather than features. Nobody cares about a feature unless it's tied to a benefit. In fact, some products are so b…
00:03:18 |
Mon 03 Jan 2011
Dance of the Product Launch Fairies
I wasn't planning on blogging on New Years Day (particularly since it's Saturday), but SEO Content Factory tempted me with an idea, and I couldn't resist.
I was glancing over a list of upcoming prod…
00:03:26 |
Sat 01 Jan 2011
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