#018 - Which Metrics Matter To Your Podcast? 📊🎧


In this episode of Podcast Marketing Secrets, we break down the key metrics that drive podcast growth, like average view duration and click-through rates. Learn how to spot drops in engagement, improve content performance, and turn your podcast into a lead-generating machine.

Powered by insights from the #1 podcasting agency, this is your roadmap to scaling with data.

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Timestamps:

00:00:00 - Introduction


00:00:44 - The Importance of Click-Through Rate


00:02:26 - Understanding Views vs. Quality Views


00:03:57 - Average View Duration: Key to Engagement


00:06:41 - Downloads: The Podcast Equivalent of Views


00:08:35 - The Compounding Effect of Content


00:10:05 - Analyzing Demographic Data


00:11:04 - The Role of Reviews and Comments