Want to Fix the Sales Word? Look in the Mirror

Yes, there are problems within the selling profession, and I fully realize there are some bad salespeople in this world.  Of course, there are also some bad doctors, bad engineers, bad accountants, bad architects and the list goes on and on.  In this podcast we'll talk about the real culprit here, and a forgotten need that so many forget.  No, it isn't price - it's value!