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Marketing for BDM's, What is Working and New Trends to Consider

Author
Ashleigh Goodchild
Published
Sun 12 Jun 2022
Episode Link
None

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Liana Fillipone, The Property Project's New Business/Department Manager, is featured in today's edition of PM Collective. Throughout today's conversation, Liana shares her views and experiences on various customer engagement mechanisms and platforms.

[00:22] Liana's Journey – Liana explains how she entered the property management sector and describes her work to date.

[09.27] Cold calling – Liana shares her perspective on cold calling. In addition, we address the importance of AI from a sales standpoint. 

[16:31] More Ways - We talk about the effectiveness of letterbox flyers and door-knocking in reaching out to people.

[22:02] Social Media Presence – Liana discusses the social media platforms she utilizes more for her work, and we discuss how social media may be used to interact with people more frequently. 

[37:48] Marketing Methods – We delve further into a variety of other marketing techniques and discuss their efficacy.

Resources:

Connect with Liana:

Instagram: instagram.com/liana_filippone/?hl=en

LinkedIn: linkedin.com/in/liana-filippone-397802125/?originalSubdomain=au

PM COLLECTIVE - GUIDE AND SHAPE AN ENJOYABLE FUTURE

We believe in making industry-leading education and support accessible to everyone. Our community is packed with free resources, expert insights, and innovative training designed to help business owners, property managers, and BDMs thrive.

This podcast is sponsored by Property Assist.

Business owners are building their rental portfolios faster than ever and Property Managers can’t possibly do it all!

Keep your property managers doing what they love and outsource the things they don’t to a company that thrives on positive feedback and guarantees a premium personalised service

www.propertyassistwa.com.au


This podcast is kindly sponsored by Longreach

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