015: Real Talk: Why Starting Is Easy But Succeeding Is Hard

Hey planners! It seems like anyone and everyone is becoming a wedding planner by just launching an Instagram and getting started. But building a successful wedding planning business isn’t that easy. Do you want to be profitable? Do you want this to be a sustainable business? Do you want this to be your full-time career? If so, you really want to go back to the fundamentals of having things in place like a website, business license, insurance - all of the things you need to run a professional business. In this episode, you’ll hear what you need to have in place to start your wedding planning business and our tips for getting started on the right path. 

What’s in this episode:

• Why it’s important to set up your business properly
• How Heather got started with her wedding business
• Lindsey’s story of how she got into wedding planning
• Tips on finding your first clients
• Why you shouldn’t refer everyone
• How you can get experience in the industry and why you should get into the hospitality industry if you can’t find work with an existing planner
• How to build a network of vendors
• Why Lindsey believes in taking a leadership role
• How you can leverage social media to share your expertise and show your personality
• The 3 ways to show how you’re different from other planners

Can’t wait to hear more? Subscribe on your favorite podcast platform so you can be the first to know when we release a new episode! Get to know us even more by following along with us on Instagram @lindsaylongacre and @heatherhoesch. We’d love for you to visit us online on our website. Ready to uplevel your wedding planning business? We have so many resources and goodies available for you at The Planner Life Academy.