Believe it or not, back in 2014, Instagram was almost an entirely different platform than what it is today. Before the selfies and #sponcon, it was originally a photo sharing app to connect with friends and family. Today’s guest, however, was one of the first pioneers of the influencer marketing that’s come to define Instagram in recent years.
In this episode of Peers2Peers, powered by Shopify, we sit down with Nina Shini Andersen, the CEO and Founder of leading Copenhagen-based influencer marketing agency, Social Works.
Nina shares how she saw an opportunity during the app’s infancy to turn posting into payment, why age is just a number and how to hone those managerial skills when you’re used to being a solo entrepreneur.
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