#143. Adelle Archer: The Co-Founder of Eterneva on Making Ashes Into Diamonds

In 2015, Adelle Archer lost her close friend and mentor to pancreatic cancer. That's when she heard about turning loved one's ashes into diamonds and created Eterneva. 

In today’s episode, Adelle recounts how a conversation about grief inspired an idea that celebrates life, how to stay committed to our business during periods of self-doubt and external disapproval, and what it’s really like to pitch on Shark Tank.

Discover more:

• Listen to The Build Up by Alibaba AUS NZ on Apple Podcasts: http://apple.co/2Zhpa29 -
• Listen to The Build Up by Alibaba AUS NZ on Spotify: http://spoti.fi/37wQFJR -
• Learn more about Eterneva: https://eterneva.com -
• Follow Eterneva on Instagram: https://www.instagram.com/eterneva/ -
• Follow The Peers Project on Instagram: https://www.instagram.com/thepeersproject/ -

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