Importance of Double Headers in Women's Cricket with Professor Michael Sanders

Michael Sanders is a professor of Public Policy at King’s

College, London and the director of the experimental

Government team & on this pod we discuss his latest

paper - Built it and they will search - The impact of

using double-header fixtures to boost the profile of

women’s cricket

Paper Link - https://www.kcl.ac.uk/news/double-header-matches-boost-

interest-in-womens-cricket-study-finds

King’s College Profile - https://www.kcl.ac.uk/people/michael-sanders

Twitter Profile - https://x.com/mike_t_sanders

Best of Cricket Substack by Tarutr Malhotra - https://

bestofcricket.substack.com/