Episode 42: Jen Campbell — The Double-Edged Sword of ‘Tell Your Story’

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In this episode of Patio Pondering, host Jim Smith, Ph.D., sits down with writer and farmwife Jen Campbell to tackle a topic close to every ag communicator’s heart — and frustration: the double-edged sword of “Tell your story.”

From her Indiana farm to the far reaches of the internet, Jen has shared honest snapshots of real farm life — the beautiful, the messy, and sometimes, the controversial. Together, Jen and Jim explore when telling your story builds trust and when it invites criticism you never saw coming.

Their candid conversation touches on:

• The pressure to protect the image of agriculture while staying truthful
• Stories Jen shared that sparked unexpected backlash
• How to navigate online judgment — especially from fellow farmers
• Advice for farmers and ranchers wanting to open up without regret
• Rethinking the “tell your story” mantra for the next generation

Whether you’re an advocate, a storyteller, or someone simply trying to connect the farm gate to the consumer’s plate, this episode offers an unfiltered look at the power — and pitfalls — of authentic storytelling.