1. EachPod

Trademarks - How to Pick a Good Name for Your Product or Business. EP068

Author
Adam L. Diament, J.D., Ph.D.: Registered Patent Attorney
Published
Thu 28 Mar 2019
Episode Link
https://traffic.libsyn.com/secure/patentingforinventors/Ep68TrademarksPickingName.mp3

While I focus on patents in this podcast, you should also know some basics about trademarks. In this episode I go over some things to think about when deciding on a name for your product or business.  I go over the five categories of marks: generic, descriptive, suggestive, arbitrary, and fanciful, and what to watch out for when picking a name.

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