Executive Buy-In, Political Capital, and the Real Work Behind Tech Partnerships with Cristina Flaschen

In this insightful episode of the Partnership Mastermind podcast, host Chris Levoie sits down with Christina Flaschen, CEO and founder of Pandium, to unpack the intricacies of SaaS partnerships and integration strategies. As a veteran in the tech partnership space, Christina shares her wealth of experience in building and scaling integrations for SaaS companies. The conversation delves deep into the structural challenges faced by partner managers, often set up to fail due to misaligned expectations and resources. Christina emphasizes the importance of executive alignment and cross-functional collaboration, particularly between product and partnership teams, to drive successful integration programs.

---------------

Christina Flaschen, CEO and founder of Pandium

Learn more about Partnership Mastermind https://partnershipmastermind.com/

Connect with Chris on LinkedIn https://www.linkedin.com/in/chris-lavoie-phd-aaaa4111b/

Chris Lavoie is a leading voice in B2B SaaS partnerships, known for building programs that deliver real, measurable results. As the founder of Partnership Mastermind, he equips professionals with actionable tools, training, and mentorship. After building multiple partnership programs, he launched Partnership Mastermind.