12. Meta Paid Verification: Is Your FOCUS On Sales OR Social Status?

It is a frequent problem among numerous entrepreneurs to get sidetracked by social status instead of prioritising sales. They hold the belief that acquiring a blue tick on Instagram and Facebook is the sole key to success, and they will go to any extent to attain it. In the wake of Elon Musk's recent verification on Twitter, Meta has declared its paid verification service. Nevertheless, what impact will this have on your business and its focus in the future?