Gerald Murphy Interview - Original Content, User Journey, Google Realtime Algo updates

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We have Gerald Murphy talking about everything SEO, marketing, AI content and also his work that he does at similar web as a senior solution business manager.
We dive into topics such as:

• SERP features
• New features coming out for SimilarWeb
• Alternative search engines like TikTok
• The evolution of SEO as a role
• How we saw COVID and Google's real time reaction to the SERPs
• User Behaviors and how you can leverage this as a marketer specifically the user journey and not just looking at keyword ranks
• Creating original content, and how much does Google care about that
• AI content - OPINIONS!
• Gerald's advice for people just getting into the industry