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Best Practices For Reducing Customer Effort To Drive Brand Loyalty

Author
Northridge Group
Published
Fri 07 May 2021
Episode Link
https://northridge.libsyn.com/best-practices-for-reducing-customer-effort-to-drive-brand-loyalty

The Northridge Group’s Pam Plyler and Tethr’s Matt Dixon and Ted McKenna share valuable research insights that identify drivers of effort, explore the disconnect between consumers and business leaders, and highlight actionable best practices that can be leveraged to improve customer effort.

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