Building a Courses Business with a YouTube audience with Kevin Powell

Kevin Powell returns to the show where we talk about the business side of his work as a YouTuber and teacher of front-end development and CSS. 

Brian and Kevin’s conversation was recorded on December 7th, 2023.

• (00:00) - Building a Courses Business with a YouTube audience with Kevin Powell


• (01:34) - Kevin's ideal customer journey


• (03:18) - Using call-to-action cards on YouTube


• (05:35) - Kevin's channels of revenue


• (09:23) - Running a Discord community


• (12:27) - Pricing and course organization


• (16:53) - Once off vs Memberships


• (18:54) - Deciding what to create next


• (20:45) - Kevin's 2024 resolutions