141 // Unlocking Holiday Profits: Your 5-Week Mini Sprint for Year-End Success

In this episode, we dive into how to prepare for the most profitable time of the year—holiday buying season!

Your audience isn't looking for a full transformation right now—they want a 20% solution that makes them feel like they've accomplished something this year. That’s where your Holiday Mini Offer comes in, giving them a taste of success and setting you up for growth in 2025.

Whether you're a seasoned business owner or just starting out, the end of the year offers a unique opportunity to inject cash into your business by creating a holiday mini-offer that leaves your ideal clients wanting more.

Join the five-week mini sprint, Holiday Profit Booster, designed to help you identify your ideal client, extract a core offer, and craft a compelling mini-offer that will serve your clients during this bustling season. Get ready to position your business for year-end growth and set yourself up for an impactful 2025!

Show Notes:

[00:00] Introduction

Kristin introduces the holiday season as a prime opportunity to boost your business with a cash injection, even if you've never sold or launched anything before.

She introduces her Holiday Profit Booster five-week mini sprint for year-end growth, focusing on creating a mini offer that appeals to your ideal client during the holiday season.

[00:01:00] Understanding Buying Seasons

A brief discussion on buying seasons throughout the year and how consumer mindsets change depending on the season. Kristen emphasizes the importance of aligning your offers with these shifts to better connect with your audience.

[00:03:00] The 5-Week Mini Sprint Breakdown

Kristen outlines the structure of her Holiday Profit Booster:

• Pre-work: Gaining clarity on your ideal client and the one problem you solve for them.


• Week 1: Solidifying clarity on who you serve and how.


• Week 2: Mapping out your core offer and signature framework, making you "ungoogleable" with your unique offer matrix.


• Week 3: Creating your mini offer using the 120% Transformation Framework.


• Week 4: Finalizing your mini offer, pricing, and delivery strategy.


• Week 5: Bonus week with landing page reviews, Q&A, and additional bonuses.

[00:10:00] Why Timing Matters for Launches

Kristen explains why launching high-ticket offers during the holiday season can be tricky and instead encourages the focus on mini-offers that create a quick win for your clients. She also highlights the importance of understanding the mindset of buyers during this season—looking for fast results but ready for bigger transformations in the new year.

[00:12:00] 120% Transformation Framework

A detailed look at Kristen’s 120% Transformation Framework, helping you create a mini offer that moves your ideal client 20% closer to their desired transformation, leaving them wanting more and preparing them for larger investments in the new year.

[00:16:00] Navigating Different Buying Seasons

Kristen explains how different buying seasons (e.g., spring, summer, fall) shift the mindset of your audience. She gives insights into the mindset of clients at the end of the year and how your mini offer can cater to their need for fast, effective results.

[00:20:00] Cash Injection Strategies for the Holiday Season

Kristen emphasizes that the holiday season is the perfect time for a cash injection into your business. Clients are eager to spend, but they are looking for solutions that provide quick, impactful wins. She explains how this mini offer strategy positions you for success.

[00:25:00] Wrapping Up

Kristen encourages listeners to sign up for the Holiday Profit Booster five-week sprint to craft their holiday mini offer and make the most of the end-of-year buying season. She reminds them that their mini offer will not only provide a quick win but set their clients up for bigger transformations in 2025.

Call to Action:

• Sign up for the Holiday Profit Booster five-week mini sprint! Limited to 10 seats.


• Link in the show notes to save your spot and get pre-work materials.