What if failure is the only way forward? Culturally we avoid the "F" word, but the truth of the matter is that we fail on a daily basis. The only time we fear it, is when we give the failure a false meaning, rather than seeing it for what it is, feedback to take a new step forward. There's always something to be gained in every unsuccessful attempt. Realizing this is what allows you to make advances and achieve your outcome. In this episode we'll talk about what it looks like to fail "smart".