Mattel CEO On Leveraging the Power of Brands -- Barbie and More
- Author
- dot.LA
- Published
- Thu 21 Jan 2021
- Episode Link
- https://traffic.libsyn.com/secure/officehourswithspencerrascoff/Ep._X_OH_YnonKreiz_FINAL.mp3
Ynon Kreiz served on the board of Mattel before stepping in as CEO in 2018. Hear about how Mattel is leverage its massive brand portfolio across multiple platforms, from toys to films, how Mattel is working towards environmental sustainability and the priority Mattel places on DEI. Also, hear the answer to a burning UNO game question hotly debated in Spencer’s family.
