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Topo Athletic Founder, Tony Post

Author
BLISTER
Published
Tue 07 Apr 2020
Episode Link
https://blisterreview.com/podcasts/topo-athletic-founder-tony-post-ep-45

We talk to Topo Athletic founder, Tony Post, about serving as the CEO of Vibram USA; founding Topo Athletic; minimalist and maximalist shoes; Topo’s design philosophy and process; and more. 

TOPICS & TIMES:

  • Moving to Boston, working for Rockport (1:15)
  • Were you always into running gear? (5:20)
  • “Craftsmanship” in the running shoe industry (7:47)
  • The decision to start your own shoe company (10:21)
  • Vibram and the “Born to Run” affect? (14:19)
  • The minimalist movement (21:10)
  • Where is there consensus on shoe design? (31:20)
  • What is Topo’s approach to fit? (35:55)
  • What differentiates Topo Athletic? (40:49)
  • Topo’s trajectory (44:20)
  • Which Topo shoes are you running in the most? (46:51)
  • New Topo products? (52:16)
  • What’s the best question I haven’t asked you? (58:47)

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