nScreenNoise - Four CTV datapoints too good to be true
- Author
- Colin Dixon
- Published
- Thu 12 Jun 2025
- Episode Link
- https://nscreenmedia.podbean.com/e/nscreennoise-four-ctv-datapoints-too-good-to-be-true/
In 2024, half of Americans engaged in TV commerce, Samsung dominated the smart TV market, 24 million homes ditched their streaming sticks, and Prime Video reigned supreme. Are these claims too good to be true?
