Maggie Admire is an LA-based writer and producer, nominated for a 2025 WGA Award and a CrimeCon Clue Award, with features in The New York Times. Over nine years, she’s created 40+ podcast series, many for Spotify, including Serial Killers and Coinspiracy Theories, reaching millions. She helped build Parcast as its first hire before its Spotify acquisition.
Beyond podcasts, she’s been a Pack Theater sketch writer, crafted tweets for Funny or Die, and even ghostwrote Tinder replies—before being replaced by a younger, hotter AI. She’s currently writing a romantasy-comedy novel and fostering a dog.
Today we’re getting into how putting yourself and your ideas out there can land you a prestigious nomination like one at the WGA Awards, how to balance long term strategy with short term opportunity when deciding what career decisions to make next, and how to take calculated risks when pitching new ideas.
BREAKDOWN:
2:15 - Maggie’s favorite “Serial Killers” episode, which was nominated for a 2025 GA Award
12:00 - how to find balance when working with very dark material
13:30 - the decision to do audio-only for a podcast episode vs. video podcast
16:00 - proactively submitting for a WGA award nomination
19:49 - First Deadline mention by name
20:07 - WGA Awards experience!
31:43 - How to stand out in a comptitive industry
34:30 - Other Spotify shows: “Dog Tales,” “Tales,” “Mind’s Eye”
39:00 - advice for screenwriters considering podcasts
43:50 - Balancing writing podcasts with other writing passions including sketch comedy and novels
49:40 - Early jobs: ghostwriting people’s responses on Tinder
51:20 - Getting paid to write individual jokes on the now-defunct “Pitch” app
54:50 - Thoughts on TikTok & comedy
57:30 - Advice for persevering in this career + not wanting to be a manager
1:06:12 - TIME CAPSULE
KEEP UP WITH MAGGIE:
TikTok: @MaggieAdmire
IG: @secret___admire
Listen to Maggie’s work: https://open.spotify.com/playlist/3MH80XPwH4UdpQxXon2obn