Culture, it’s the competitive advantage that differentiates great companies from good ones. (ft. Frank Ward, Founder, and CEO of Altered Image)

Culture, it’s the competitive advantage that differentiates great companies from good ones. (ft. Frank Ward, Founder, and CEO of Altered Image)

OPENING QUOTE:

“A creative team's vibe or energy affects the overall event. It's just so evident, and then we don't take that for granted. We go into the creative, never always  fully believing in yourself or your ideas. There's always that sense of why you're doing it that you know it’s good, it’s right, it’s appropriate, but when you have a lot of like-minded people thinking that way, you seem to work extra hard collectively to make sure that you know the idea that we originally went with whether it's a little concept from strategy can be pulled off and knowing you're doing that for the clients intent or objectives. The office environment here and everything, it's really conducive to that kind of collaboration, if you will, as far as what we do, and we have teams with responsibilities. Still, I think we do have a lot of very like-minded people, even though they have different specialties. We all seem to have that kind of vibe.”

-Frank Ward

SUMMARY:

This week, we hear from a leader in the events industry on culture and how it has everything to do with working with like-minded people who love to produce something great again and again. People don't operate from a place of fear but from a place of fun or challenges. Frank talks about his people, the great wins, and some adversities they faced over the four decades. All great stories with great insights, particularly about how putting the right people and enough of them in place is an irrefutable antidote to No More Bad Events. 

GUEST BIO:

Frank Ward, Founder and CEO of Altered Image, is a leader in the events industry with some serious knowledge of culture and how it impacts events. He’s been in the meetings and events industry for over 40 years, observing that having like-minded people on your team who love to produce something great again and again is the key to a happy customer.

FOLLOW:

Follow Frank Ward:

• LinkedIn

Follow Scott Bloom:

• Website
• LinkedIn
• YouTube
• Vimeo

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• LinkedIn

ABOUT NO MORE BAD EVENTS:

Brought to you by eSpeakers and hosted by professional emcee, host, and keynote speaker Scott Bloom, No More Bad Events is where you’ll hear from some of the top names in the event and speaking industry about what goes on behind the scenes at the world’s most perfectly executed conferences, meetings, and more. Get ready to learn the secrets and strategies to help anyone in the event industry reach their goal of putting on nothing less than world-class events. 

Learn more at: nomorebadevents.com

ABOUT THE HOST:

A veteran comedian and television personality who has built a reputation as the go-to choice for business humor, Scott has hosted hundreds of events over two decades for big and small organizations alike. Scott has also hosted his own weekly VH1 series and recently co-hosted a national simulcast of the Grammy Awards from the Palace Theater.

As the son of a successful salesman, he was exposed to the principles of building a business at an early age. As a comedian, Scott cut his teeth at renowned improv and comedy clubs. And as a self-taught student of psychology, he’s explored what makes people tick and has written a book (albeit a farce) on how to get through life. He’s uniquely positioned to deliver significant notes on connecting people and making business seriously funny. And who doesn’t like to laugh? 

Learn more about Scott: scottbloomconnects.com

PRODUCED BY eSpeakers:

When the perfect speaker is in front of the right audience, a kind of magic happens where organizations and individuals improve in substantial, long-term ways. eSpeakers exists to make this happen more often. 

eSpeakers is where the speaking industry does business on the web. Speakers, speaker managers, associations, and bureaus use our tools to organize, promote and grow successful businesses. Event organizers think of eSpeakers first when they want to hire speakers for their meetings or events.

The eSpeakers Marketplace technology lets us and our partner directories help meeting professionals all over the world connect directly with speakers for great engagements. 

Thousands of successful speakers, trainers, and coaches use eSpeakers to build their businesses and manage their calendars. Thousands of event organizers use our directories every day to find and hire speakers. Our tools are built for speakers, by speakers, to do things that only purpose-built systems can.

Learn more at: eSpeakers.com

SHOW CREDITS:

• Scott Bloom: Host | scottbloomconnects.com
• Joe Heaps: eSpeakers | [email protected]