My guest today is a digital and business strategist for Fortune 500 corporations, brands and celebrities. He thrives on helping brands systematically find and engage new audiences who reward relevant content, products and services with their attention and ad spend. He started his career at Lakeshore Entertainment where he worked on 16 films that generated worldwide gross sales in excess of $685 million dollars. He is known for creating an innovative application for Taylor Swift and Rihanna that automatically turned any Facebook profile into a fan page in less than 60 seconds. His social selling strategies are responsible for 100s of millions of followers for his clients and billions of views online.