Is gaming finally ready for an advertising explosion?

Next in Media spoke with Amanda Rubin, EVP, Brand Solutions at Enthusiast Gaming, about some of the obstacles holding back gaming from becoming the next great ad medium. Rubin also helped break down the state of eSports, the difference between athletes and influencers, and whether big game publishers will ever care about advertising.

Guest: Amanda Rubin

Host: Mike Shields

Sponsored by: Epsilon

Produced by: Fresh Take