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How Tastemade avoided the digital media flameout to become a major CTV player

Author
Mike Shields
Published
Wed 06 Dec 2023
Episode Link
https://next-in-media.simplecast.com/episodes/how-tastemade-avoided-the-digital-media-flameout-to-become-a-major-ctv-player-NOclZ6Vy

Next in Media, I spoke with Larry Fitzgibbon, co-founder and CEO of Tastemade - the food and travel centric media brand that was born on YouTube but now produces for every major social video platform. Today Tastemade has pushed aggressively into TV, and Larry and I how the production and business models in that medium are radically different.

 

Guest: Larry Fitzgibbon

Host: Mike Shields

In Partnership with: Comcast Advertising

Produced by: Fresh Take

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