Expectations, Reality and the Moments of Truth that make or break a business

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When we go into a business, like a restaurant or a car dealership, we have expectations.....they are either exceeded, met or we end up disappointed. 

Many businesses are clueless as to why customers defect....it's because they fail at certain points on the transaction....I call them "Moments OF Truth". 

Listen and learn how to be a "helpful" customer and a better business owner, whichever the case may be.

Email Lennie at [email protected]