In this week’s episode of the My Aligned Purpose Podcast, Nicole is joined by Willow Kai — seven-figure brand strategist, co-creator of Becca Luna Education (BLE), and host of The Profitable Husband Podcast..
From his early party days to becoming a multimillionaire by 28, Willow shares the transformational journey of building an aligned business, scaling with confidence, and selling without the “bro marketing” energy.
Together, Nicole and Willow dive into:
Transformation — how Willow went from raves to running a thriving online brand
Business Growth — lessons from scaling to 7 figures alongside his wife Becca
Sales Confidence — why aligned selling beats pushy tactics every time
Ads vs. Organic — what’s really working in 2025 and how to think about ROI
Predictions — where online business and digital education are heading next
This episode is packed with insight, mindset shifts, and practical takeaways for any entrepreneur ready to scale with alignment.
00:00 – Welcome & intro with Nicole
03:15 – Willow’s teenage years + early independence
10:22 – Meeting Becca and starting a business journey together
19:48 – From digital nomads to building BLE (Becca Luna Education)
29:10 – Scaling to multimillions: wins, failures, and lessons
39:55 – Money mindset: earning, managing, and holding wealth
50:12 – Ads vs organic growth: what’s working now
1:01:25 – Confident selling without bro marketing energy
1:12:10 – Predictions for the future of online business
1:20:00 – Where to connect with Willow + BLE resources
1:25:30 – Closing thoughts and Nicole’s reflections
https://www.myalignedpurpose.com/challenge - Join our FREE 5 Day Challenge here- Building your Million Dollar Brand Challenge
Connect with Willow:
Read Willows Opinions: https://councils.forbes.com/profile/Willow-Kai-CMO-Advisor-Growth-Partner-Becca-Luna-Education/5cc73b8b-d58f-49ee-93da-c601d3d402e6
Listen to his podcast: https://profitablehusband.com/
Learn web design for free: https://beccaluna.com/how-to-become-a-web-designer-free-offer