Wheels Up and NTWRK CMOs Discuss The Experience Economy
- Author
- Marketers That Matter
- Published
- Fri 12 Aug 2022
- Episode Link
- None
Lee Applbaum, CMO of Wheels Up, and Jason Brown, CMO of NTWRK, are two Visionaries leading brands at the heart of the experience economy. Through innovative marketing strategy, technology, and partnerships, they are creating never-seen-before experiences by making exclusive and out-of-reach offerings accessible and inclusive for all to enjoy. Wheels Up is changing the world of private aviation into a platform that connects flyers to private aircraft, and NTWRK is changing the world of commerce by allowing the consumer to engage virtually with creators and designers.
Every episode is recorded from MTM’s Live Visionaries Webinar hosted by Nadine Dietz, EVP of 24 Seven and GM of Marketers That Matter. "Visionaries" originally airs live from zoom every Tuesday at 9 AM PT and is brought to you in partnership with The Wall Street Journal.
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