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New ‘Social’ Technology to Help Identify KEY Trends for Medical Affairs

Author
MSL Talk Podcast
Published
Tue 20 Jul 2021
Episode Link
https://msltalk.carolangroup.com/episodes/aDo4Aa40kcz

In this episode, Tom Caravela is joined by Tim Bialekki and Alec McCarthy to explore the intersection of Google Trends and the MSL role. The discussion delves into how Google Trends can be utilized in COVID-19 research and its implications for medical affairs and pharmaceutical analysis. The speakers analyze the impact of COVID-19 on healthcare-related search trends and discuss the importance of digital tools and data analysis in the MSL field. The episode also covers strategies for implementing social arbitrage and provides insights into leveraging Google Trends for strategic decision-making. The conversation concludes with a recap and closing remarks.

Alec McCarthy, Biomaterial Engineer and Tim Bielecki, Medical Science Liaison at Sanofi discuss how Social Arbitrage can be used to identify trends for MSLs and Medical Affairs Leaders.


Alec and Tim discuss….


👉 What is Social Arbitrage


👉 How to identify trends in Medical Affairs


👉 How to apply Social Arbitrage to the MSL role and why


👉 How can Social Arbitrage be helpful to MSL Leaders (and the MSL community)


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MSL Talk is a podcast that features helpful information for current Medical Science Liaisons, Medical Affairs leaders, job seekers looking to break into the pharmaceutical industry in their first MSL role as well as anyone interested in hearing good industry conversation and medical affairs discussions.


#msl #medicalaffairs #medicalscienceliaison #aspiringmsl #MSLTalk

(0:00) Introduction of guests and episode topic
(5:09) Use and application of Google Trends in COVID-19 research and MSL role
(13:14) Analysis of MSL interest trends via Google Trends
(21:45) Google Trends in medical affairs and pharmaceutical analysis
(25:46) Impact of COVID-19 on healthcare-related search trends
(27:07) Google Trends in hiring and MSL career search trends
(30:04) Strategies for implementing social arbitrage in the MSL field
(31:00) Leveraging digital tools and data analysis for MSL success
(32:20) Recap and benefits of Google Trends for strategic decision-making
(33:06) Summary and closing remarks

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