Important TIPS for KOL Mapping

In this episode, Keely Dahl shares her expertise on KOL mapping, offering valuable insights into identifying and ranking key opinion leaders. She outlines the importance of cross-functional coordination in engaging with KOLs and provides strategies for acquiring meetings and optimizing contact lists. Keely discusses effective outreach methods, including email and phone communication, and emphasizes the significance of networking at conferences. The episode concludes with best practices for email communication and essential advice for MSLs aiming to enhance their KOL mapping skills.

Keely Dahl, Sr Medical Science Liaison at Aurinia Pharmaceuticals shares important tips for KOL mapping based on her real life experience

Keely shares…

👉 What is KOL Mapping and how to build your list

👉 Best ways to coordinate with cross functional partners

👉 Unique ways to engage with KOLs and gain better access

👉 How to maintain and prioritize your list

👉 Advice for closing out the year on a strong note

The podcast is available through the links below:

️ ️ 〰️ Spotify: https://lnkd.in/dRrSEyn

️ ️ 〰️ Apple: https://lnkd.in/egSthAz

️ ️ 〰️ Stitcher: https://lnkd.in/eqB-2wb

📣 Now on YouTube 📣

Please subscribe: https://www.youtube.com/channel/UCS7XTUuk1XF5Tm5InADY6cA 

📣 Now on Instagram 📣

Please subscribe: 

https://www.instagram.com/msl_talk_podcast/ 

MSL Talk is a podcast that features helpful information for current Medical Science Liaisons, Medical Affairs leaders, job seekers looking to break into the pharmaceutical industry in their first MSL role as well as anyone interested in hearing good industry conversation and medical affairs discussions.

#msl #medicalaffairs #medicalscienceliaison #aspiringmsl #MSLTalk

(0:00) Introduction of Keely Dahl and overview of KOL mapping
(3:45) Keely Dahl's background and experience in KOL mapping
(7:30) Identifying and ranking key opinion leaders (KOLs)
(14:44) Cross-functional coordination in KOL engagement
(21:56) Strategies for KOL contact and meeting acquisition
(24:54) Adjusting and optimizing the KOL list
(27:30) Effective outreach via email and phone
(31:23) Networking with KOLs at conferences and in person
(36:37) Best practices for email communication with KOLs
(41:16) Final advice for MSLs on KOL mapping
(43:34) Outro and call to action