How to maximize KOL engagement and MSL insights gathering at your next virtual congress with Patrina Pellet
- Author
- MSL Talk Podcast
- Published
- Tue 26 May 2020
- Episode Link
- https://msltalk.carolangroup.com/episodes/K1iiWWaxT4C
My guest today is Patrina Pellet. She is the Vice President of Medical Strategy at Kernel. We talk about how to maximize KOL engagement and MSL insights gathering at your next virtual congress.
In this episode:
- Patrina’s article
- Patrina’s advice on where can people start
- Tips for folks attending (coordinating, navigating, etc)
- Virtual booths
- Tips on hashtags
- Final tip in helping others prepare and get ready
- Tom and Patrina’s favorite quarantine activities
https://www.linkedin.com/in/patrina/
(0:00) Introduction and guest background
(2:33) Virtual congress preparation and benefits
(5:18) Navigating the format of virtual congresses
(8:32) Tips for MSL teams at virtual events
(10:32) Effective management of virtual booths
(12:38) Leveraging social media for engagement
(17:56) Strategies for pre-congress planning
(18:57) Personal reflections during the pandemic
(21:16) Closing remarks
