Planning for the New Year MTSN-049

Making the Best of Your Year End

If you have had a good year and hit your targets, it’s time to connect with your marketing counterpart.

Revenue Marketing: Tell your marketing team what’s going to align with their program for the coming year. Marketing Qualified Leads from your marketing group is an opportunity to begin to plan the email marketing program for the next year. If you want to be an innovator, sit with your marketing director and see how you can align with their program, measure sales qualified leads. People who bring in more resources are going to be more effective.