67: Wes Bush / Why Product-Led Growth Is Outperforming Traditional Marketing & Sales Teams
- Author
- Databox
- Published
- Tue 11 Feb 2020
- Episode Link
- https://share.transistor.fm/s/77a56420
In this episode, Wes Bush, author of Product-Led Growth, sits down with John to discuss all things PLG, including how it's different from marketing + sales-led organizations, the key levers for transitioning to product-led, how teams can get started, and much more.
