157: Building a Profitable Marketing Program (w/ Adam Goyette, Growth Union)
- Author
- Databox
- Published
- Thu 05 Sep 2024
- Episode Link
- https://share.transistor.fm/s/e5f9c028
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In this episode of Metrics & Chill, Adam Goyette explains how your company can use data to measure campaigns and attribution to ensure they're building a profitable marketing program that brings the best return on investment (ROI) possible.
