138: Building Trust By Answering Questions (w/ Marcus Sheridan)
- Author
- Databox
- Published
- Wed 17 May 2023
- Episode Link
- https://share.transistor.fm/s/1ee4726b
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Marcus Sheridan (Partner at Impact, Author of They Ask, You Answer) gives an incredible breakdown of how B2B companies can create content that answers prospective customers' objections, questions, and concerns, in order to build trust and increase sales.
