Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dr. Tiffany Bussey.
Director of the Morehouse Innovation and Entrepreneurship Center (MIEC). Here are some key highlights and themes from the conversation:
🔑 Key Themes & Takeaways 1. Empowering Black and Brown Entrepreneurs
- MIEC focuses on helping scalable, mid-sized Black and Brown businesses grow.
- Over 400 businesses have been supported, resulting in:
- 850+ new jobs
- $34M+ in new capital
- $82M+ in new revenue
2. The “Three C’s” of the Small Business Executive Program
- Capital: Access to funding.
- Connections: Building meaningful relationships with decision-makers.
- Contracts: Securing business opportunities with large firms.
3. Breaking Stereotypes
- Dr. Bussey emphasizes the need to challenge the narrative that Black communities lack skilled labor or entrepreneurial drive.
- Entrepreneurship is described as being “in our DNA,” rooted in resilience and survival.
4. Strategic Partnerships
- MIEC collaborates with major corporations (e.g., JPMorgan Chase, Wells Fargo) to fund training programs.
- Partnerships with organizations like Goodwill provide free job training and even stipends for participants.
5. Sustainability as a Business Opportunity
- Dr. Bussey highlights the massive potential in sustainability sectors:
- EV Infrastructure: $163B industry
- Green Building: $324B
- Agriculture: $20B
- Renewable Energy: $952B
- Encourages entrepreneurs to think beyond traditional business models and tap into these emerging markets.
6. Access to Opportunity
- Beyond capital, access to opportunity is a major barrier.
- MIEC connects small businesses with large “primes” (e.g., general contractors) to help them enter supply chains.
7. Mindset Shift
- Dr. Bussey discusses the psychological and historical barriers that prevent some from pursuing entrepreneurship.
- Emphasizes the importance of resilience, preparedness, and community support.
#SHMS #STRAW #BEST
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